Online Audience Figures

MONTHLY USERS

M

VISITS PER WEEK

K

MONTHLY VISITS

M

UK & IRELAND

%

MONTHLY PAGE VIEWS
(Source Google Analytics 2020)

M

Male

%

Female

%

Users Visit from mobile

%

Daily Visitors

K
source: Google Analytics March 2021

Digital Advertising Opportunities

The Irish News advertising department is dedicated to delivering strategic and innovative solutions across print and digital to help advertisers connect and drive engagement amongst our loyal readers. A member of our team will work with you to build and deliver result driven campaign from start to finish.

2 Week Online Sponsorship

  • Leader board 728 x 90
  • MPU 300 x 250
  • Guaranteed minimum 80K Impressions
  • 14 consecutive days
  • £400+vat

Max File Size: 50KB

Formats: GIF, JPEG, 3rd Party Tags, HTML5

 

 

Homepage Takeover

Technical spec and information available on request.

Dimensions: 170×1086

Max File Siz: 200KB

Formats: GIF, JPEG, 3rd Party Tags, HTML5

Mobile Advertising

MOBILE MPU

Dimensions: 180×150

Max File Siz: 50KB

Formats: GIF, JPEG, 3rd Party Tags, HTML5

MOBILE LEADERBOARD

Dimensions: 300×50

Max File Siz: 50KB

Formats: GIF, JPEG, 3rd Party Tags, HTML5

Sponsored Content Packages

We provide paid for content that engages our audience and is relative to the consumer experience while remaining true to the natural form and function of our website.

Our Native Content team will work closely with your brand to deliver content that our audience relates to and aligns with your advertising goals. We offer sponsored features and native articles that can be enhanced with image galleries, video content and multimedia content to keep our audience actively engaged with your brand from start to finish. View examples here.

Billboard Advertising

 

Dimensions: 970X250

Max File Size: 50KB

Formats: GIF, JPEG, 3rd Party Tags, HTML5

Print Advertising Opportunities

The Irish News is the TOP selling newspaper in Northern Ireland. Over half of our daily readers fall into the ABC1 social class and our readership
closely reflects the geographic spread of the NI population, the Irish News reflects the modern Northern Ireland.

Readership Figures

Readership (SourceTGI2020)

%

Male readership (NI TGI 2018)

%

Female readership (NI TGI 2018)

%

Social Grade: ABC1 readers (NI TGI 2018)

Younger readership (Source ABC Jul-Dec) 2021

Geographic profile of Irish News readers

%Rest of NI

%Greater Belfast

Northern Ireland Population

%Rest of NI

%Greater Belfast (Source TGI2020)

Print Advertising Rates

  • Run of Paper Mono

    £13.65

  • Full Colour

    £16.80

  • Full Page Mono

    £3,700.00

  • Full Colour

    £4,560.00

  • Half Page (170mm x 265 mm) Mono

    £1,850.00

  • Half Page Colour

    £2,280.00

Column Widths & Technical Data

  • Single Column: 30.5 mm
    Double Column: 64 mm
  • Treble Column: 97 mm
    Four Columns: 131 mm
  • Five Columns: 164.5 mm
    Six Columns: 198 mm
  • Seven Columns: Not Accepted
    Eight Columns: 265 mm
  • Column Length: 340 mm
    Single Column: 30.5 mm
  • Overall Type Area: 340 x 265 mm
    Column To page: 8
  • Screen: 100
    Dot Gain: 22%

All rates are liable to VAT at the standard rate.
Copy deadline: 5.00pm, two days before the intended date of publication.
All electronic copy should be sent where possible by ADFAST at
www.adfast.co.uk

Advertising Contacts


    Contact Details

    Sinead Cavanagh

    Group Sales Operations Manager
    s.cavanagh@irishnews.com
    0044 (0) 28 9033 7516

    Contact Details

    Colette Donnelly

    Deputy Sales Operations Manager | Sales Trainer
    c.donnelly@irishnews.com
    0044 (0) 28 9033 7527

    Agency
    Contact:

    Chloe McKeating

    Email:

    c.mckeating@irishnews.com

    Business
    Contact:

    Tori White

    Email:

    t.white@irishnews.com

    Classified
    Contact:

    Micheal Stuart

    Email:

    m.stuart@irishnews.com

    Entertainment
    Contact:

    Aileen McElwee

    Email:

    a.mcelwee@irishnews.com

    Family Notices

    Tel: 028 9033 7536

    Email:

    familynotices@irishnews.com

    Holidays
    Contact:

    Chloe McKeating

    Email:

    c.mckeating@irishnews.com

    Insert Advertising
    Contact:

    Tori White

    Email:

    t.white@irishnews.com

    Motors
    Contact:

    Emma Duffy

    Email:

    e.duffy@irishnews.com

    Property
    Contact:

    Sarah Hughes

    Email:

    s.hughes@irishnews.com

    Public & Legal
    Contact:

    Aileen Kerrigan

    Email:

    a.kerrigan@irishnews.com

    Recruitment
    Contact:

    Aileen Kerrigan

    Email:

    a.kerrigan@irishnews.com

    Retail
    Contact:

    Shionah Rafferty

    Email:

    s.rafferty@irishhnews.com

    Sponsorship
    Contact:

    Nuala Dobbin

    Email:

    n.dobbin@irishnews.com

    Sport
    Contact:

    Shionah Rafferty

    Email:

    s.rafferty@irishnews.com

    Digital Advertising
    Contact:

    Colette Donnelly

    Email:

    c.donnelly@irishnews.com